// CRO6 min read
The progress-bar popup that permanently lifted AOV by 22%.
Free-shipping thresholds aren't a gimmick — they're the cheapest AOV lever in ecommerce. Here's the math, the placement, and the copy.
Free-shipping thresholds aren't a gimmick — they're the cheapest AOV lever in ecommerce. Here's the math, the placement, and the copy.